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Greetings Estate Planning Professional,"The lucrative bereavement market? I highlighted it for your reading. Beware. Upon the death of a loved one, companies are lining up to tap into your pockets. I've read that on average a person will plan one or two funerals over a lifetime. That does not add up to a lot of experience or knowledge, and people can spend tens of thousands of dollars in a few hours. Planning ahead allows you to take control. Put your wishes in writing. Use a form to appoint who should make arrangements (Wisconsin's form is here).
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This email was trying to get me to pay a fee to a research engine, giving my name to families with a death that need a probate attorney. I've deleted the message. My advertising consists of providing quality service to my clients and speaking at seminars. From that comes referrals and return clients. I counsel families, I don't target a bereavement market. Ahhh, the things that pass before an attorney's eyes during the day.